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If there is a silver lining to COVID-19, it’s that contactless dining has accelerated the digital transformation of the restaurant industry. Rather than closing their doors as the pandemic lingers on, restaurateurs are seeking new ways to speed table turns, reduce risk and lower labor costs. In response, hospitality technologist are developing the much-needed solutions, the most successful of which is a purpose-built, mobile, in-seat ordering, tipping and payment platform that is seamlessly synced to the restaurant’s point-of-sale system and gives restaurant patrons touch free control over their dining experiences.

A safe and contactless digital platform enables diners to view the restaurant’s full menu and request expert service in real time from their personal mobile devices. With concerns over staff interaction alleviated, the in-seat solution is bringing normalcy to the guest dining experience — something diners are craving today — but more importantly, it is boosting revenues, loyalty, and the bottom line.

Here are 10 ways that a mobile-based, contactless, in-seat ordering, tipping, and payment solution with full POS integration can help to drive revenue and manage the guest experience:

1. Provides a True In-Seat Elevated Guest Experience

— To thrive, full-service restaurants must excel at offering their guests an elevated dining experience. A mobile contactless guest ordering and payment solution must replicate and compliment that experience. Guests require the flexibility to identify allergies and assign names to each guest in their party. They require the ability to order multiple times throughout their visit, review their evolving guest check, and pay at the end from their mobile device. To fill the need for an in-seat guest solution during these unprecedented times, some providers have rebranded their online delivery/takeout solutions for in-seat use. Unfortunately, those solutions require guests to order and pay with each session, effectively turning their visits into an online delivery experiences within the restaurant. A true purpose-built in-seat solution is necessary to elevate the dining experience and keep the guests coming back.

2. Facilitates Flexible Food Prep Timing

— When a party of four visits a full-service restaurant, they want their meals prepared and served at the same time. The flexibility in having a mobile contactless solution that can intelligently merge and time ordered items by course will go a long way in satisfying the service standards and expectations of the guest. Enabling multiple guests at the same table to order individually from their own mobile devices, and have those individual orders merged, held, and released by a server/team member to the kitchen for prep and timing is essential.

3. Ensures QR Code Security

— QR Codes have experienced a rebirth with the release of new contactless solutions. They are now used to browse restaurant menus, order food and beverages, and pay with a mobile device while seated in a restaurant. While static table-based QR codes are simple and convenient, they create significant security risks. Unique order-based QR codes presented to guests at each table is necessary to avoid the following potential pitfalls, including:

Pictures of Static QR codes used from anywhere, making it possible for someone outside the restaurant to access and view live checks.
Pictures of Static QR codes used from anywhere. making it possible for someone outside the restaurant to place orders on live checks.
Hackers/third-parties can develop software to monitor sales activity and disrupt your business.

​​​​​​​4. Minimizes Shared Touch Points

— Amidst a pandemic and likely for the very distant future, minimizing shared touch points is paramount to guest comfort. Offering a safe and contactless solution that enables your customers to view the menu, order, and pay through their personal device will go a long way towards building consumer confidence.

5. Expands Acceptance of Mobile Payments

— According to Statista.com, there were approximately 441 million Apple Pay Users worldwide in Sept of 2019 and growing quickly. Based on the figures from December 2019, Google Pay and Samsung Pay combined were still expected to have fewer users worldwide than Apple Pay. A seamless and frictionless payment experience with the global mobile wallet leader ensures expanded acceptance and adoption. Accepting all credit cards is a must but accepting the world’s No. 1 mobile wallet will speed the payment process and reduce the potential of credit card fraud associated with presenting a physical credit card.

6. Maximizes Labor Cost Savings

— A traditionally low margin industry is now faced with challenges that even contingency plans couldn’t have prepared for. Offering an effective contactless platform will lead to increased adoption by your guests. Guest adoption of these solutions provides an opportunity to reduce labor costs without affecting the guest experience.

7. Enables Seamless POS Integration

— Deployment and ongoing management of a contactless platform is more palatable with the right point-of-sale integration. As an operator, do you want to force your guests to order from the mobile device or from a server? Do you want to want to make menu changes on your POS and then make the same changes again on a third-party non-integrated platform? The answer should be “No” to both. Enabling both servers and guests to interchangeably add to an order will undoubtedly lead to a better experience. Sharing menus across all your platforms (fixed POS, mobile POS, guest-facing contactless) will create obvious efficiencies and happy managers.

8. Speeds Table Turns & Increases Check Averages

— Pre-pandemic, deploying solutions to speed table turns and increase averages were a priority for restaurants. In the current environment — with capacity restrictions in many regions — this is mandatory to optimize the business. The industry must provide an exceptional contactless experience with server interaction on request and then flip the table for the next group as quickly as possible. Industry stats show an 8 percent to 17 percent decrease in guest stay when using a guest facing device at the table and a 10 percent to 21 percent increase in check amount.

9. Simplifies Customization

— The in-seat guest solution must minimally offer enough customizable options to match the restaurant’s unique branding. Flexibility must exist for colors, fonts, pricing, food-and-beverage images, and long descriptions for menu items. Guests will adopt a contactless solution that is easy to navigate and enhances the dining experience.

10. Drives Loyalty

— Restaurant patrons will want to feel valued, and operators will want them coming back. Providing customers with the opportunity to automatically earn and redeem loyalty points through a mobile platform is critical for retention and reducing customer acquisition costs.

To welcome people back to restaurants safely and responsibly, there needs to be a solution in place that will support restricted on-premise dining, limit contact between guests and staff, and actively demonstrate the operator’s commitment to safety and sanitation. A purpose-built, customizable, mobile in-seat ordering, tipping and payment platform not only provide the 10 benefits listed above, but it also goes a long way towards building customer confidence and driving revenues for restaurant operations in today’s post-COVID environment. With most restaurants still operating at 50 percent capacity or less, this is critical to their financial stability and the future of hospitality.

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Silverware Reimagines the User Experience

Markham, Ontario (December 11, 2019) Silverware, a leading developer of advanced technology solutions for the Hospitality Industry, announces the launch of a reimagined User Interface. Silverware has evolved the visual identity of its point-of-sale to reflect the simple, powerful, and intelligent experiences of the solution.

With it’s simplified, sleek, and updated functions, Silverware lets users focus on what matter most – elevating the guest experience.

“A strong user interface is more than just the look & feel; it’s about how well a product works. We’re proud to launch a brand new experience for our users. This aligns with our strategic goals of increasing efficiencies and helping our customers elevate the guest experience.”

– Kevin Trace, Software Development Manager

This update includes:

A Beautiful New Look – Users can quickly navigate the solution with our sleek new icons and enhanced design.
Simplified Navigation – Become more efficient than ever by activating our mobile technology; download Silverware’s iOS or Clover App to realize the benefits.
Stronger Workflow – Improve profitability with our game-changing technology and user experience.

The latest updates focus on speed and efficiency that adds to Silverware’s powerful tools. To learn more about this update, please email info@silverwarepos.com.

 

About Silverware:

Trusted by the most notable brands around the globe, we provide enterprise solutions for large venue operations, hotels & resorts, and deploy systems to meet the specific needs of multi-revenue operations with restaurants, bars, lounges, room service, banquet and retail facilities. Our obsession is to drive efficiency and improve the profitability of our clients by relentlessly delivering the most innovative solutions on the market. We strive to enhance every aspect of the guest experience, from when the first customer walks in, until the last one walks out. We bring more to the table, so you can bring more to yours.
www.silverwarepos.com.

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Tis the season for treating others… and yourself! Whether you’re planning an epic company party or looking for a place to take someone special, it’s great to have options! Here are a few places you can celebrate the holiday season:

Fairmont Lake Louise:

Prepare for the ultimate holiday destination. Fairmont Lake Louise is surrounded by mountain peaks, the majestic Victoria Glacier, and a stunning view of Emerald Lake. Located in Alberta’s Banff National park, you’ll feel the holiday spirit while you enjoy world-class skiing and scenic hiking.

Bar Chef:

It’s 5 o’clock somewhere! Hit up Bar Chef with friends during the Holiday season, located on the infamous Queen Street West in Toronto. Bar Chef provides their guests with a one-of-a-kind cocktail experience while offering the most creative drinks with over 5,000 house made bitters.

Drake Devonshire:

The Drake Devonshire turns up the cozy! This lakeside boutique hotel is located in Prince Edward County and features a restaurant, bar and beautiful event spaces. Enjoy wintery wine tours, ice skating, and snow shoeing in the colder months.

The Plaza Hotel:

There is nothing like New York City in the winter! The Plaza Hotel is 20-story luxury hotel building in Manhattan that you may recognize it from the iconic movie, Home Alone 2. Purchase the Plaza’s festive package “Home Alone 2” and escape to New York for the holidays!

Distillery District – Toronto Christmas Market:

Discover the magic of the holiday season at the Distillery District! Ranked as one of the best Christmas Markets in the world, the romantic festival features a larger than life Christmas tree, Santa & the elves, live music, and of course food & beverages.

Belmond Maroma Hotel:

Who said the holidays had to be cold?! Take a flight to and enjoy the scenic views of Belmond Maroma. Have an unforgettable holiday with the dazzling shores of the Riviera Maya while enjoying full-service spa activities and delicious dining.

What’s your favourite way to spend the holidays?!

#SilverwareFamily

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Nothing brings people out more than nice weather, so how are you going to drive them to your restaurant while it’s still ‘patio season’? We know that every restaurant has its own special personality, and we want people coming your way so…

here are three ‘summer approved’ ideas that’ll help you generate more traffic:

1. Get social:
Social media has a huge influence on where people head to eat. Everyone is always looking for the next big spot to share on their social feeds! Use this to your advantage. Host an incentivized social media contest and get your guests to share photos on their feed to their friends and family – a hashtag and a location mention goes a long way!

2. Brunch it up:
Brunch is the new breakfast. People now-a-days are always looking for the best brunch spot to catch up with friends and family. Enhance your brunch experience with a new summer inspired recipe or bottomless mimosas and watch guests find their way back to your restaurant weekend after weekend.

3. Make it a party:
Nice weather brings people together, make a party out of it! Host events and celebrate happy hour with happy guests. Maybe even launch a new cocktail or two. The more events you hold, the more likely you’ll become someone’s next go-to spot.

It’s never too late to start planning your activities and these warm months are the perfect time deliver delicious food & drinks!

#SilverwareFamily

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